Welcome to the MRKT 5330 Marketing Management Research guide! Use the tabs across the top of the page to navigate through the different sections of this guide.
Application course dealing primarily with strategic marketing planning; specifically, the formulation of marketing strategies, evaluation of alternatives, and implementation of a marketing program. Examines selection of target markets, analysis of market data, and the development of a marketing mix to meet target market needs.
Graduate Student Services and Resources
Office of Graduate Studies Writing Support – At the PVAMU Office of Graduate Studies, emphasizes that Writing is for Life! Whether you are writing a thesis, dissertation, policy brief, or creative works, writing assistance is available through scholarly writing workshops and individual writing consulting.
Individual Writing Consulting is available by appointment, email Joy Patterson at jnpatterson@pvamu.edu.
Marketing Management by University Tutoring Center (UTC)
Academic Support is available in two formats- PV Online Tutoring or face-to-face in the UTC.
John B. Coleman Library |
Library Hours
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